ASMO Strengthens Distribution in 83 Markets (October – December 2024)

During Q4 FY24, ASMO expanded product availability across 53 urban slum markets and 30 district markets in Kabul, Kandahar, Herat, Balkh, and Nangarhar. These markets generated AFN 1.6 million in revenue, marking a 16% increase over the previous quarter, largely driven by higher sales of Khoshi OC. Despite seasonal challenges such as Ramadan and Eid holidays, ASMO sales teams maintained strong outreach, opening 9 new outlets in Kabul, Balkh, and Kandahar.